Cross Media Convergence and Synergy:
The promotion and sale of a product (and all its versions) throughout the various subsudaries of a media conglomerate, eg films, soundtracks and video games. (DISNEY)
Production Technologies:
The variety of digital and analogue technology used to film.
Technology Convergence:
The process where new technology is moving towards single platforms, delivering multiple media outputs that can be used to reach audiences. (PLAYSTATION3)
No comments:
Post a Comment